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WorkN’Fire is a fast-growing digital publication built exclusively for fire service leaders and decision-makers. Though newly launched, we’ve already cultivated a highly-targeted and engaged subscriber base of 2,000+ fire service professionals — including chiefs, deputy chiefs, training officers, captains, and procurement leads — from across Canada and select U.S. departments. Our readers are: Leadership-focused — actively shaping the direction, safety, and effectiveness of their departments Decision-makers — directly involved in purchasing, training, staffing, and strategic planning Professionally invested — committed to staying ahead of operational trends, technology, and thought-leadership in the fire service WorkN’Fire is designed to reach: Municipal and regional fire departments Fire service associations and training institutions Procurement officers and operations managers Progressive leaders looking for smarter tools and stronger teams Digital-first and mobile-friendly, WorkN’Fire delivers relevant, actionable insight wherever fire leaders work — in the office, in the field, or in command.
WorkN’Fire delivers high-impact content created by fire service professionals, for fire service professionals. With deep roots in the industry and a seasoned editorial team — including our Chief Editorial Lead, former publisher of the largest fire service publication in Canada (1997–2007) — we’re proud to bring unmatched insight and journalistic credibility to a new generation of fire service leadership. We publish twice monthly and focus on what matters most to today’s decision-makers: Featured Editorial Categories: Insights – In-depth feature articles exploring key issues and opportunities in the Canadian and North American fire service. Recent topics include: o Becoming a Firefighter in Ontario o Residential Fire Risk in Canadian Indigenous Communities Dispatches – Timely analysis of emerging trends, NFPA updates, and the latest university-led studies, such as evolving volunteer firefighting culture or data-driven safety innovations. Recruitment & Retention – Strategies, stories, and research to support staffing in both career and volunteer departments. Tools & Tech – The latest on gear, equipment, software, and solutions that support operational excellence. Events Coverage – We track the must-know events, training conferences, and leadership gatherings happening across Canada and beyond. ✅ Why Readers Trust Us: Firefighter-owned and operated — we understand the job and the challenges firsthand. Editorial independence and quality — we research, summarize, and simplify complex issues so our readers don’t have to. Actionable, relevant content — created specifically for leadership, command, and purchasing decision-makers.
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